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BEFORE AND AFTER: Interview with Miroslav Štufka

BEFORE AND AFTER: Interview with Miroslav Štufka Mission of Retino is to help e-shops with their returns and claims. But how does the cooperation with us look like in reality? Meet Miroslav Štufka, founder and director of Ventishop, an online store selling professional HVAC equipment. We couldn’t be more proud of Ventishop. They have been with us from […]

Budget-Friendly Ways to Thank Your Customers

Budget-Friendly Ways to Thank Your Customers Telling your customers how much you appreciate them is an important part of their emotional shopping journey. It is also a great way to create a relationship between you and your customers. Why is it so important to strengthen your relationship? 60% of businesses have lost their customers because they felt […]

Building Customer Loyalty Through Your Return Policy

Building Customer Loyalty Through Your Return Policy You have a 60-70% chance of selling to an existing customer, while you only have a 5-20% chance of selling to a new customer. Loyal customers also spend more per order. The cost of acquiring a new customer can be from five to 25 times higher than keeping […]

How Social Media Influences Shopping Behavior of Millennials

How Social Media Influences Shopping Behavior of Millennials The generation of millennials is different – more than 70% of those born between 1980 and early 2000s are active on social networks. Millennials grew up in a technological boom and use social networks not only to read news and chat but also to be updated with […]

How to Create a Successful Online Store

How to Create a Successful Online Store Today, it’s easier than ever to launch an online store. However, the whole process of creating a successful e-shop is a challenge. Today’s customer has access to a global e-marketplace, which is full of options. You need to stand out in a crowd of competitors during every stage of […]

6 Tips to Reduce Shopping Cart Abandonment

6 Tips to Reduce Shopping Cart Abandonment Almost 70 % of online shoppers don’t complete their purchase. The number of cart abandonments is increasing and becoming one of the most serious problems for online retailers. There are many reasons why people don’t complete their purchasing journey. We will discuss the reasons and give you tips […]

Top eCommerce Trends that are dominating in 2017

Staying updated with trends in eCommerce is the only way to stay ahead of your competitors. The most dominating trends in 2017 are discussed below. Mobile optimization There are 2.3 billion smartphone users in the world. As phones become more powerful and frequent people are buying on their phones more than ever. By the end of […]

The Importance of Online Reviews

The Importance of Online Reviews Every company needs an outside view. You can communicate customer satisfaction with a purchase through an email. But more often you are going to identify the purchase experience through online reviews. And you should be prepared that other buyers will read them as well. Online reviews have become very popular among […]

Positive Customer Service Communication

Positive Customer Service Communication Communication with customers is a cornerstone of every successful business. Every situation requires different actions, but you should always keep in mind that the thing you want to achieve is a satisfied customer. You have several ways to make your customer more relaxed and pleased – by providing great return policy, offering discounts […]

The Perfect Return Policy

The Perfect Return Policy Even though the online shopping is becoming more popular, customers still feel the risk of returning goods. 2/3 of buyers read terms and conditions before confirming the order. The terms and conditions should be a simple document that is easy for your customer to understand. According to many studies, a good […]